Core segments and market trends
The building technology wholesaler, also HVAC wholesaler (plumbing, heating, air conditioning), has its roots in the beginnings of modern sanitary and heating technology in the 19th century. With the advent of centralized heating systems and modern sanitary equipment, there was a need to distribute products on a large scale.
Our solution meets industry-specific requirements and offers extensions specifically tailored to the SHK so that you can exploit your full potential.
Diverse customer structure
Today, the building technology wholesaler supplies installers, construction companies, planners and end users with a wide range of products, including pipes, fittings, boilers, heat pumps, sanitary equipment, pumps and valves. Smart homes and solar technologies are also often included in the product range.
Compete through competence and know-how
The industry is characterized by high competitive pressure and concentration processes in retail. Despite a few very large market participants, medium-sized family businesses still play an important role.
A high pace of innovation in product technology and continuous adjustments to new environmental regulations and energy efficiency standards are also shaping the industry. In view of the technical nature of many products, home automation wholesalers often offer technical consulting services for crafts and end customers. This may include installation instructions, product training, and product selection assistance. For end customers and craft customers, bathroom exhibitions are a central point of contact in the customer journey.
Of strategic importance: Logistics
Warehousing and logistics play a crucial role in ensuring rapid delivery of products to customers. Efficient warehousing systems and a well-organized logistics network are therefore essential. Last but not least, wholesalers often have geographically distributed collection warehouses, which represent an important factor in customer loyalty in the craft sector.
Many home technology wholesalers maintain close partnerships with manufacturers to gain access to new products and technologies. These partnerships also enable wholesalers to offer custom solutions. In addition, purchasing associations and marketing collaborations play an important role in this market segment.
Staying ahead of the competition: With our tailor-made industry solution
enventa SHK supports the building services trade with tailor-made solutions, such as a comprehensive WMS that perfectly organizes the interaction of central warehouses and branch warehouses. The extensive discount systems of SHK retail are also presented in all facets. Extensive interfaces are available for association communication. We also offer integrated solutions for e-commerce, which is becoming increasingly relevant in the industry.
.webp)
